All The Gear, No Idea
Source: The 2016 Fitness Knowledge Report FITNESS FADDISTS in the UK are investing heavily in health and fitness clothing, equipment and...
FEXIT
With the rest of the country talking Brexit, I’ve been giving some thought to Fowey Exit or Fexit. Cornwall had the lowest per capita...
Product v Engineering v Industrial Design = UI or UX Design
When I was training and learning about engineering, design and how to channel the creative muse, there was no doubt who did what....
Why Cornwall?
Sitting here in my kitchen at home, late at night, writing about why we chose to set up Rugged Interactive in Cornwall is a bit like...
Top 10 (ish) Innovative Fitness Products
A short and personal list of Innovative and inventive products in the world of fitness, not in any particular order! #1 Concept2 Rowing...
Successful Cornish Businesses
Source: Invest In Cornwall Design for Sport works with a number of blue chip clients across the spectrum of sport and business. Fowey...
March 2011 Newsletter
Welcome to the Design for Sport newsletter. We hope you enjoy it and feel able to contribute to future editions - our aim is to showcase...
Top ten products that have changed sport forever (in no particular order)
1. Hawkeye 2001 Developed from a spin off from military research Hawkeye has enhanced the enjoyment of cricket, tennis and snooker and...
May 2009 Newsletter
Welcome to the Design for Sport newsletter. We hope you enjoy it and feel able to contribute to future editions - our aim is to showcase...
March 2009 Newsletter
Welcome to the Design for Sport newsletter. We hope you enjoy it and feel able to contribute to future editions - our aim is to showcase...